https://copywithashley.com/blog daily 0.75 2025-12-15 https://copywithashley.com/blog/brandingfortherapistswithjordin monthly 0.5 2025-12-15 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/be847990-db67-457e-81b4-efb604ea7a63/Jordin-Brinn-Headshsot.jpg Blog - Guest Blog: Branding for Therapists Who Want to Stand Out Authentically: An Interview with Jordin, Owner of Unica Formo - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://copywithashley.com/blog/therapy-outreach-email-therapists monthly 0.5 2025-04-30 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/54c1a3fd-fb8d-428d-bdb9-bc5108aee5ed/Email+marketing+therapists+in+private+practice Blog - Marketing Your Therapy Practice to Local Referral Sources: How to Write an Effective Outreach Email - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://copywithashley.com/blog/10-seo-terms-that-confuse-therapists monthly 0.5 2024-11-08 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1dd7a2f8-8aef-4f5e-b251-299309faed67/SEO+terms.png Blog - The 10 SEO Terms That Confuse Therapists (and What They Really Mean) Why It Matters for SEO: It’s your chance to “sell” your page, giving potential clients a reason to click on your site. Think of it as a mini-ad for your page. Example: “Discover how anxiety therapy can help you regain control. Book a consultation today with a licensed Austin therapist.” Quick Tip: Include a call to action (like “Book a consultation”) and keep it under 160 characters to make sure it doesn’t get cut off. https://copywithashley.com/blog/copywriting-techniques-therapists monthly 0.5 2024-09-20 https://copywithashley.com/blog/copywriting-for-therapists-101 monthly 0.5 2024-08-22 https://copywithashley.com/blog/seo-best-practices-for-therapists monthly 0.5 2024-08-15 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/173ab256-5be0-49fe-a21a-c0c61b28a036/SEO-keywords-for-therapists Blog - SEO Best Practices for Therapists - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://copywithashley.com/blog/therapist-blogs-mental-health monthly 0.5 2024-01-25 https://copywithashley.com/blog/add-blog-to-your-therapy-practice-website monthly 0.5 2024-08-22 https://copywithashley.com/blog/seo-keywords-therapists monthly 0.5 2023-11-14 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/8c32611a-b211-4ea2-a747-a1869a3ef486/Pink+Minimalistic+Keyword+Tracker+Sheet.png Blog - Finding The Perfect SEO Keywords for Therapists: A Case Study - You can use a tracker like the one shown here to track the competition and frequency of each keyword. Ideally, you’d want a low-competition, high-volume term. But keep in mind that that is not always possible. https://copywithashley.com/blog/what-to-say-in-your-psychology-today-video monthly 0.5 2024-06-25 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1695404686435-457AWGQJVZU9S8S9OEZA/image-asset.jpeg Blog - Lights, Camera, Connection: What to Say in Your Psychology Today Video - Use a Quality Camera and Microphone https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/53c46072-469b-4bd1-b7bc-647d9d247958/psyc+today+lauren.png Blog - Lights, Camera, Connection: What to Say in Your Psychology Today Video - Videos provide an opportunity to showcase your expertise and passion for your work. It's a chance to convey your therapeutic approach and explain how you can help clients in a way that words alone can't quite capture. https://copywithashley.com/blog/therapist-psychology-today-profile monthly 0.5 2023-08-31 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1693520136502-FKDEEHJ5BKJC0XKR8S7O/image-asset.jpeg Blog - Why is my Psychology Today Profile Not Showing up? 5 Mistakes to Avoid When Writing Your Psychology Today Profile - Check out step 1 in my blog here for lots of example questions to use to define this audience for your therapy practice. https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1693520219499-EURLP0LOQ66B3OOF2X7C/image-asset.jpeg Blog - Why is my Psychology Today Profile Not Showing up? 5 Mistakes to Avoid When Writing Your Psychology Today Profile - Crafting your profile in the third person might seem like a professional choice, but it can create a sense of distance between you and your potential clients. Clients seeking therapy often desire a personal connection, and using first-person language allows you to establish rapport right from the start. Use "I" and "my" to create a sense of authenticity and approachability. https://copywithashley.com/blog/writing-psychology-today-therapist monthly 0.5 2023-08-23 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1692815229902-DCJ3H2VITWBFXSSV7HSN/image-asset.jpeg Blog - Crafting an Effective Psychology Today Profile to Attract Your Ideal Therapy Clients - Who do you want to attract in this profile? Do you take insurance, or are you seeking private pay clients? Reflect on your expertise, specialties, and passions within the field. Identify the specific issues, challenges, or demographics that resonate most with you. What type of sessions and clients fuel you? When do you leave sessions and think to yourself “This is why I do what I do.” https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/17e798a0-a6eb-40e3-a3cf-ec5e2cc7880f/Psyc+today+qualifications.png Blog - Crafting an Effective Psychology Today Profile to Attract Your Ideal Therapy Clients https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/b5043de2-3844-4ef0-8357-f7409b0652ab/my+practice+at+a+glance+psyc+today.png Blog - Crafting an Effective Psychology Today Profile to Attract Your Ideal Therapy Clients - 9. Infuse Passion into Your Profile: Showcase your genuine passion for helping others and your dedication to their well-being. Expressing your enthusiasm can make your profile more relatable and inviting. Potential clients are more likely to reach out to therapists who genuinely care about their journey toward healing and growth. https://copywithashley.com/blog/faq-copywriting-therapists monthly 0.5 2023-06-21 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1cac400f-d648-40e5-a4ff-8b979926e44b/ashley%2C+copywriter+for+therapists+typing+on+computer Blog - You Have a Question about Mental Health Copywriting, and I Have An Answer: FAQs About Copywriting for Therapists - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/555d2a9f-9c9b-41f0-a897-2aa2bded1802/TC-188.jpg Blog - You Have a Question about Mental Health Copywriting, and I Have An Answer: FAQs About Copywriting for Therapists - I take the time to understand your therapy practice's unique voice and brand identity. I work closely with you to capture the essence of your services and values, ensuring that every piece of content reflects your brand and resonates with your target audience. I do this through personalized questionnaires during a kickoff call before services. *If you have not developed your brand voice, a great place to start is with a brand voice session with me to develop this in detail. https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1687364400689-TYHAK97OSOINFVEZGCPA/image-asset.jpeg Blog - You Have a Question about Mental Health Copywriting, and I Have An Answer: FAQs About Copywriting for Therapists - Yes, blogging is my jam! Optimizing blog content for improved search engine rankings is critical to increasing organic search traffic to your therapy practice website. By conducting keyword research and implementing SEO best practices, I can help your therapy blog gain higher visibility, attract more readers, and establish your expertise in the industry. https://copywithashley.com/blog/the-power-of-storytelling-in-therapist-marketing-mental-health-copywriting monthly 0.5 2023-05-11 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1683837653039-AGW2QLMCUPRBU7BF9GLH/image-asset.jpeg Blog - The Power of Storytelling in Therapist Marketing: How to Connect with Your Ideal Clients - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1683837112214-QXFFTZG3YP8BGLGK077N/unsplash-image-mmPK8J0XpAM.jpg Blog - The Power of Storytelling in Therapist Marketing: How to Connect with Your Ideal Clients - It helps to create an emotional connection with your client audience. Storytelling helps to illustrate your expertise and experience. By sharing a case study, (please consider ethical standards and regulations, first) you can demonstrate how you have helped others in similar situations. This can help to establish you as an authority in your field and make it easier for potential clients to trust in your abilities. Storytelling can help to differentiate you from other therapists. With so many therapists offering similar services, it can be difficult to stand out from the crowd. However, by sharing your unique perspective and experiences, you can differentiate yourself and attract clients who resonate with your specific approach. https://copywithashley.com/blog/how-to-craft-a-compelling-about-me-page-for-your-therapy-practice monthly 0.5 2023-04-13 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1681413267392-GCHGV0MFRW91WDMUJBHC/unsplash-image-QFKMeRCHb8w.jpg Blog - How To Craft a Compelling About Me Page for Your Therapy Practice - Hey therapists! Congrats…. you might have stumbled across this blog because, as a therapist, you recognize, the importance of having a website. So, KUDOS! Because you are already ahead of the game. [if you still need convincing on why you need a website for your therapy practice, check out this blog] https://copywithashley.com/blog/how-to-write-a-converting-therapy-website-homepage-that-attracts-ideal-clients monthly 0.5 2023-04-03 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1680544272460-ILXIK5ZHWOOAUHSF9SLC/unsplash-image-ylveRpZ8L1s.jpg Blog - How to Write a Converting Therapy Website Homepage that Attracts Ideal Clients - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://copywithashley.com/blog/why-you-need-a-website-for-your-therapy-practice-and-the-6-essential-web-pages monthly 0.5 2023-02-25 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/d486726a-2493-4fc2-bf98-68b86fa30d95/Therapy.jpg Blog - Why You Need A Website for Your Therapy Practice and The 6 Essential Web Pages - I’m sure you’ve thought... “Do I even need a website? Is it that important for my therapy practice?” I mean you can rely on means of referrals, word of mouth, and even in-person marketing strategies where you hand out *gasp* actual business cards. But if you want to be seen as a legitimate, expert practitioner in your field, having a website is also incredibly important. https://copywithashley.com/blog/discovering-your-business-mission-vision-and-goals-the-first-step-to-mental-health-copywriting monthly 0.5 2023-01-31 https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1675204672478-E8XZONTV2IZGYBYFQBXL/values+for+mental+health+copywriting Blog - Discovering Your Business Mission, Vision, and Goals: The First Step to Mental Health Copywriting - What is most important to you in life? Examine the highs and lows in your life -- what are the best and worst moments of your life, and what are the values that were present there? What are the values that the people that were there for you hold? What energizes you? What are your strengths and talents? What do people come to you for? What long-term impact do you want to make in the world? What do you want your obituary to say? https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1675204556884-3UHLG2U4YSY4N1D9Y82S/unsplash-image-nbbQ-YAFQqU.jpg Blog - Discovering Your Business Mission, Vision, and Goals: The First Step to Mental Health Copywriting - Business Purpose Values Business Goals https://images.squarespace-cdn.com/content/v1/62d857dbfb2aec38806ec862/1675204416565-8DSW2NLSNQGUC9BUYME4/unsplash-image-8XlMU62ii8I.jpg Blog - Discovering Your Business Mission, Vision, and Goals: The First Step to Mental Health Copywriting - A SMART goal is an acronym that stands for specific, measurable, achievable, realistic, and time-oriented. These 5 aspects are what differentiate goals from say…. 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